Jollibee Promotes Weekend Family Bonding with “I Love you, Sabado” Jingle

Jollibee dancing

Jollibee  is bringing back one of their most iconic the‘I Love You, Sabado!’ jingle jingle with their newest campaign. This is to promote weekend family bonding. The campaign that encourages families to make weekends a time for family bonding.

IloveYouSabado poster

First launched in 1987, the “I Love You, Sabado” jingle which has been rewritten and given a fresh arrangement, is considered one of the most well-loved and successful campaigns of the fastfood giant.

To officially kick off the I love you Sabado campaign, six flagship Jollibee stores nationwide hold simultaneous launches on the morning of July 4 (starting at exactly 8 am) with lots of freebies and surprises for customers who will come with their families.

Darlene welcome

DarleneVibares at Jollibee Parkmall Mandaue

Jollibee kids get 100 voucher

Jollibee kids get 100 voucher

Fans of Darlene

DarleneVibares fans are also present to give support and enjoy the free langhap-sarap meals

Jollibee Parkmall Mandaue was one of the Jollibee branches that held “I Love You, Sabado” with Darlene Vibares where she perform and  delight her fans. There were free langhap-sarap meals, games and other fun activities for customers.

Darlene with her fans

To officially kick off the I love you Sabado campaign, six flagship Jollibee stores nationwide will be holding simultaneous launches on the morning of July 4 (starting at exactly 8 am) with lots of freebies and surprises for customers who will come with their families.

Darlene with fan

“Our ‘I Love You, Sabado!’ campaign inspired families to make the most of their weekends by spending quality time with one another. As a brand that promotes the joy of family, Jollibee is bringing back to life this campaign as we believe that the message still holds true in this day and age. Amid the hustle and bustle of our day to day lives, we want to reinforce the importance of reserving weekends and pursuing our passions with the the people who matter most — our family,” said Jollibee vice president for Marketing Harvey Ong.

Darlene dancing3

Darlene dancing2

Jollibee dance with the crew

Yumbassadors Kiefer Ravena, Arnold Van Opstal, and Alyssa Valdez joined the fun at Jollibee New Las Pinas, while rock icon Bamboo will perform at Jollibee E. Rodriguez. The Voice Kids grand finalists and Jollibee Kids Club endorsers JK Labajo, Lyca Gairanod, The kick-off at Jollibee Talomo in Davao meanwhile will be joined by up and coming star Emmanuelle Vera.

To view the refreshed I Love you, Sabado! Video, visit Jollibee’s official Facebook page or click on this link: https://goo.gl/vPRtBM.

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Jollibee Promotes Weekend Family Bonding with “I Love you, Sabado” Jingle

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